Yakult is the world’s leading probiotic beverage containing billions of live and active probiotics, L. paracasei strain Shirota! For over 90 years, people around the world have been making Yakult a part of their daily diet. Today, more than 38 million people in 40 countries and regions enjoy drinking Yakult daily.

Now you can, too! Available at your local grocery stores in the dairy aisle or online. For more information, visit www.yakultusa.com.

Savor iconic Japanese comfort food with every bite! From the hearty Gyu Don (beef bowl) to the crispy, flavor-packed Katsu Sandwich, and the simple yet satisfying Onigiri (rice balls), this vendor brings beloved Japanese staples straight to your hands. A perfect trio for every craving! 🍱🥢

Enjoy the authentic taste of Japan with tender Japanese-style teriyaki chicken skewers, cooked to perfection and full of delicious, smoky flavor!

Start your sweet adventure with refreshing Matcha Milk Tea, creamy soft serve ice cream in matcha, strawberry, taro, and coconut milk, and fluffy cotton candy in strawberry, blueberry, and classic flavors. Treat yourself to vibrant fruit desserts like candied haws (tanghulu), chocolate-covered fruits, coconut milk fruit, and milk tea fruit — a delightful mix of Japanese tradition and festival fun!

Candied fruit is fresh fruit that has been slowly cooked in sugar syrup, preserving its natural flavor while adding a delicious sweetness. With a glossy, chewy texture, it’s perfect as a snack, dessert topping, or ingredient in baked goods. Popular worldwide, it’s a timeless treat enjoyed for its vibrant taste and long-lasting freshness!

Onigiri flavored, Ses salt, Tuna-mayo, and grilled salmon!

Their signature fluffy soufflé-style pancakes, a beloved dessert hailing from Japan, are eager to make your acquaintance. At SoftBite, they are passionate about introducing these trendy Japanese delights to the hearts and taste buds of New Yorkers. You can enjoy the exclusive Matcha Croissant Cube only at JAPAN Fes!

📸: @feedyourgirlfriend

This bento is a traditional Japanese bento box that contains a well-balanced combination. Colorful and lively, and the bento is packed in a typically Japanese bento box container.

Featured by Japanese NY local newspaper, juicy Gyutan the beef tongue skewers by the top 50th chef in Japan is coming.

Explore a savory paradise in the Japanese culture by trying out these delicious Japanese vegetable pancakes, Oconomiyaki by @oconomi_nyc Extra soft on the inside and topped with rich okonomiyaki sauce

KARLSBALLS TAKOYAKI is the only foreign takoyaki business recognized by the Japan Konamon Association in Osaka, Japan. 

Karl and his team are fully dedicated to bringing real, authentic takoyaki to the west, buy using 

premium ingredients, craft homemade takoyaki sauce, executed on special copper molds not found anywhere in the United States.  Come experience authentic, real takoyaki at Japan Fes by visiting Karl and is staff!  Takoyaki is the most famous Japanese street food!!! Karl has been featured on NHK/BS1 news, Buzzfeed, The Cooking Channel, Vice Channel and many more media outlets!

The best Japanese grilled food is… Yakitori! ️ Yakitori is Japanese meat skewers! Comes with juicy meat and vegetables like green onion!

PC: @newyork.foodguide

The Best Ramen in the U.S. by Thrillist! The champion of JAPAN Fes Ramen Contest on 2016 and 2017.

They have been wholesaling unique Japanese 🇯🇵 craft items in NYC for over twenty years, showing our merchandise at the New York International Gift Show at the Javits Center twice a year 🥰 Two times a year I personally return to Japan, searching for wonderful things to buy. Among the items we carry are inexpensive "Mingei" Folk Art items from all over Japan 🗾; Origami and Chiyogami papers, silk and cotton Kimonos, stationery such as Note Cards and Note Pads, plus a large assortment of other unique gift items. We would be very interested in showing you our selection of Japanese gift items 😊

Wheel Cake, also known as “Imagawayaki,” a Japanese dessert that originated in Japan featured in Insider. Not only do we select the freshest and highest quality ingredients to serve the best wheel cakes in town, but we have also spent months perfecting our recipes in order to deliver the most luscious and unique taste to everyone.

Juicy chicken yakitori flavored only with sea salt. It’s simple, but it’s the best.

Grilled leg of lamb

Candy fruit

Deep fried Chicken Breaded sandwich with white bread serve with Japanese mayo and Katsu sauce

Namek is a super refreshing matcha, yuzu and orange juice blend. Citrusy and earthy - imagine a tantalizing tango where the zesty essence of freshly squeezed oranges meets the serene embrace of smooth matcha.